This is an interactive course introducing proven techniques and providing maximum practice opportunities. The idea of the course is to help you master strategic communication. It does not inform you on how to speak about a subject but rather prepares you to state your best case with impact. We show you how to tell decision makers, customers, or partners what they need, have to, and want to hear.

You will get involved in a number of exercises focusing on different presentation styles. The course includes learning how to make presentations more interesting and entertaining, how to balance between your presence and the use of multimedia for best dramatic effect, how to deliver a persuasive message and how to influence your audience. The course allows you to build on your existing skills as you experiment and learn new skills. Our training techniques are derived from genuine "real world" presentations that led to making a sale, attracting financing or changing human behavior.

You specifically learn to plan and structure a presentation with a time constraint, establish the key message, apply structure and style effectively, use language to clarify and influence, use power point, flip charts, voice and body language in new ways, develop your own presentation style, deal with lack of response, manage audience expectations, deal with difficult audiences.

The course is designed for both experienced and less experienced presenters. It is ideal for a broad spectrum of business professionals who want to improve their presentation skills. It is well suited for managers and entrepreneurs, sales people, marketing specialists, financial analysts, HR managers, management consultants and trainers. The skill sets introduced are valid for a number of business situations such as sales presentations, explaining products, laying out strategies, plans and forecasts, reporting company performance, presenting to a source of finance, various business training situations.