Program Objectives
The Marketing Management Certificate Program will provide you with high quality of training and assure the required level of qualification you need as a marketing expert. This training will help you:
• Learn the different tools and techniques in various marketing areas to maximize company
profitability
• Develop skills to prepare quality marketing analyses and forecasts and make the right
strategic decisions
• Analyze properly the marketing environment and risk in view of expected returns
• Develop skills to perform short and long term planning for business success
• Adopt sound practices to compete effectively on both domestic and international markets
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Bulgarian